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Sharma was one of the early adopters of celebrity-led homegrown fashion lines in India, launching her apparel brand, Nush , in 2017. The brand reflected her personal aesthetic—accessible, comfortable, understated, and chic—targeting young, working-class women.

The company focuses on "clutter-breaking" content—stories that are risky, often dark, and character-driven. This moved the conversation in media from "box office numbers" to "quality storytelling."

to investigate non-disabled actors representing disabled characters, discussing its impact on societal stereotypes and authenticity in media. anushka sharma xxx new

Why Nush by Anushka Sharma Failed: A Brand Strategy Analysis

This era defined her as a media darling for choosing unconventional roles. Sharma was one of the early adopters of

She has been ranked among "Bollywood's Best Dressed Actresses" and as one of the "Most Desirable Women" in 2011–2013, solidifying her status in popular lifestyle media.

Anushka has starred in numerous hits, showcasing her range in both commercial and critically acclaimed films. This moved the conversation in media from "box

She has appeared consistently on Forbes India's Celebrity 100 list and topped the Times Celebex list in 2015, confirming her sustained influence on box office and media popularity. Redefining the Role of Female Producers

, a biopic where she portrays Indian cricketer Jhulan Goswami. As of early 2026, the film is scheduled for release following various production delays. She is also reportedly in discussions for her alongside Allu Arjun in an upcoming project tentatively titled Production: Clean Slate Filmz

Despite her success, her last full-fledged film appearance was in the 2018 film Zero . However, anticipation for her return to the screen, particularly for the biopic Chakda Xpress where she plays cricketer Jhulan Goswami, remains high among fans.